Nigeria could unlock new economic opportunities in traditional medicine and herbal supplements, with the Federal University Dutse urging governments, private investors and international partners to invest in a sector it says has significant commercial potential.
The university’s Director of Research and Development, Professor Salihu Ibrahim, made the call while opening a two-day international conference on traditional medicine and nutritional supplements research and exhibition in Dutse, Jigawa State.
The event brought together more than 300 traditional medicine practitioners, researchers, manufacturers and healthcare professionals to discuss how Nigeria can transform its indigenous medical knowledge into scientifically validated healthcare products.
With the conference themed “Translating Traditional Wisdom into Modern Health,” participants explored ways to bridge the gap between generations of traditional knowledge and modern scientific research.
Ibrahim highlighted a reported $7.7 million market opportunity for Nigeria’s traditional medicine and herbal supplements sector, questioning why the country has not gained greater economic benefits from its rich heritage of indigenous remedies.
He also pointed to estimates placing the global traditional medicine and herbal supplements market at $300 billion in 2025, arguing that Nigeria should do more to develop its own products and compete in this growing field.
The discussions centred on a common objective: preserving indigenous knowledge, improving healthcare through research and creating sustainable economic opportunities without compromising product safety.
Federal University Dutse Identifies Investment Opportunities in Herbal Medicine
Speaking at the conference, Ibrahim called on government institutions, private-sector investors and international development partners to support the development of Nigeria’s traditional medicine industry.
He argued that the country possesses extensive indigenous knowledge of medicinal plants and herbal remedies, much of which has been passed down through generations.
However, the commercial potential of this knowledge remains constrained by limited investment, inadequate scientific validation and insufficient recognition of traditional medicine practitioners.
According to Ibrahim, many practitioners have maintained knowledge of local plants and their traditional uses for decades, yet lack the financial resources and research partnerships needed to develop their remedies into products that can meet modern healthcare and manufacturing standards.
He called for stronger collaboration between traditional practitioners, university researchers, manufacturers and investors to address these challenges.
Such partnerships could help identify promising medicinal plants, investigate their chemical properties, evaluate their safety and effectiveness, and develop suitable formulations for further testing.
They could also provide a pathway for local businesses to participate in the production and distribution of properly evaluated herbal products.
For Nigeria, the opportunity extends beyond the sale of herbal supplements. A stronger traditional medicine industry could support research institutions, create jobs, encourage local manufacturing and generate demand for agricultural products used in medicinal preparations.
Nevertheless, the market figures cited at the conference should be treated as estimates rather than guaranteed revenue. Realising the sector’s potential will require investment, credible research, effective regulation and products that meet the needs of consumers.
Why Nigeria’s Traditional Medical Knowledge Needs Scientific Validation
Traditional medicine remains an important part of healthcare practices in many communities, where knowledge of medicinal plants and remedies has been preserved through cultural traditions and practical experience.
The challenge is determining which remedies are safe and effective, what doses may be appropriate, how products should be prepared and whether their benefits can be demonstrated through rigorous scientific investigation.
Ibrahim’s call for investment reflects the need to move beyond relying solely on inherited knowledge towards systematic research and product development.
Scientific validation can help researchers distinguish promising treatments from remedies that lack sufficient evidence of benefit or may pose health risks.
It can also help establish consistent manufacturing standards, ensuring that products contain predictable ingredients and meet appropriate quality requirements.
This is particularly important because herbal products can vary in composition depending on the plant species, growing conditions, harvesting methods, processing techniques and storage.
Some medicinal plants may also interact with conventional medicines or cause adverse effects when used incorrectly.
For these reasons, traditional use alone cannot establish that a remedy is safe for everyone or effective against a particular condition.
By bringing traditional practitioners and scientific researchers together, the university hopes to encourage a more structured approach to investigating indigenous remedies while preserving the knowledge that has informed their use.
Conference Calls for a Stronger Link Between Indigenous Knowledge and Modern Healthcare
The conference’s theme, “Translating Traditional Wisdom into Modern Health,” reflects the need to connect cultural knowledge with contemporary research and healthcare practices.
Participants discussed how traditional practitioners, academics, manufacturers and healthcare professionals could work together to develop evidence-based products.
Such collaboration could begin with documenting traditional knowledge, identifying medicinal plants of interest and establishing research priorities.
Researchers could then investigate the safety, composition and potential therapeutic effects of selected remedies before determining whether further laboratory studies or clinical trials are warranted.
Manufacturers could contribute expertise in formulation, quality assurance, production processes and commercial development.
Traditional practitioners, meanwhile, could provide valuable information about the historical uses and preparation of remedies, helping researchers identify promising areas for investigation.
This approach would not automatically validate every traditional treatment. Instead, it would provide a framework for evaluating remedies individually and determining which may justify further development.
The conference also highlighted the importance of ensuring that the benefits of research reach the communities that have preserved indigenous knowledge.
Appropriate partnerships could create opportunities for local practitioners, farmers, researchers and manufacturers while supporting the responsible development of healthcare products.
University Leadership Urges Africans to Revisit Indigenous Knowledge
The Vice-Chancellor of the Federal University Dutse, represented at the event by Professor Nasir Umar, described the conference as timely and encouraged greater attention to Africa’s traditional knowledge systems.
He argued that colonial rule contributed to the neglect of indigenous African practices and knowledge, including traditional approaches to medicine.
He urged Africans to revisit their heritage and develop it through research, education and innovation rather than allowing potentially valuable knowledge to remain undocumented or underexplored.
The university, he said, was prepared to support initiatives that contribute to healthcare improvement, education and community development.
The remarks placed the conference within a wider discussion about the relationship between cultural heritage and scientific progress.
Preserving traditional knowledge can help maintain valuable cultural practices and provide researchers with new questions to investigate. However, responsible development also requires openness to scientific scrutiny and a willingness to revise traditional assumptions when evidence demands it.
For universities, this creates an opportunity to serve as a bridge between local knowledge holders and modern research institutions.
By documenting indigenous practices and supporting properly designed studies, academic institutions can help determine whether particular remedies have practical applications in contemporary healthcare.
Nutrition Expert Emphasises Evidence-Based Care and Product Safety
Professor Salisu Maiwada of the Nutrition Society of Nigeria also contributed to the conference, presenting a paper titled “From Traditional Wisdom to Evidence-Based Care.”
His presentation highlighted the importance of integrating nutritional supplements into modern healthcare through research, safety assessments and scientific evidence.
Nutritional supplements and herbal medicines may serve different purposes, but both require careful evaluation before their use can be recommended for specific health needs.
Maiwada’s emphasis on evidence-based care reinforces the need to establish clear standards for product quality, appropriate use and potential risks.
Scientific assessment can help determine whether a product delivers its claimed benefits, whether its ingredients are consistent and whether it could interact with other treatments.
Regulatory oversight is equally important in preventing misleading health claims and protecting consumers from contaminated, adulterated or improperly manufactured products.
For Nigeria to develop a credible herbal medicine industry, manufacturers will need to demonstrate that their products meet applicable standards rather than relying exclusively on traditional reputation or commercial promotion.
Stronger research partnerships could help local manufacturers develop the technical capacity required to meet these expectations.
Can Herbal Medicine Investment Create Jobs and Strengthen Nigeria’s Economy?
The economic possibilities discussed at the conference extend across several stages of the traditional medicine value chain.
These include the cultivation and harvesting of medicinal plants, laboratory research, product formulation, processing, packaging, distribution and retail.
Investment across these activities could create opportunities for farmers, researchers, laboratory technicians, manufacturing workers and entrepreneurs.
Universities could benefit from research funding and partnerships, while manufacturers could develop new products for domestic markets and potentially pursue international opportunities where regulatory requirements are met.
Local sourcing of medicinal plants may also create additional markets for agricultural producers, provided harvesting and cultivation practices are environmentally sustainable.
However, turning these possibilities into measurable economic gains will depend on the industry’s ability to produce safe, reliable and competitively priced products.
Investors will also need to consider research costs, regulatory requirements, manufacturing infrastructure, intellectual property arrangements and consumer confidence.
The reported $7.7 million opportunity for Nigeria and the estimated $300 billion global market cited by Ibrahim provide a starting point for the discussion, but further market analysis would be needed to establish the scale of commercially achievable returns.
The central issue is whether Nigeria can develop the scientific, manufacturing and regulatory capacity needed to compete effectively.
Building Partnerships to Develop Nigeria’s Traditional Medicine Sector
Participants at the Federal University Dutse conference called for stronger partnerships among traditional medicine practitioners, researchers, investors and healthcare professionals.
They emphasised that collaboration could help preserve indigenous knowledge, create employment and improve access to healthcare, provided that remedies undergo appropriate testing before wider use.
The university’s initiative reflects an effort to bring these groups together around a shared development agenda.
For traditional practitioners, collaboration could provide opportunities to document their knowledge and participate in research. For academics, it could open new areas of scientific investigation. Manufacturers and investors could help translate promising findings into products that meet established quality and safety standards.
Government agencies would also have an important role in supporting research, strengthening regulation and ensuring that products reaching consumers comply with relevant requirements.
Equally, communities that have preserved traditional knowledge should be considered partners in the development process, with appropriate attention to consent, recognition and the fair sharing of benefits.
Conclusion: Nigeria Must Turn Traditional Wisdom Into Safe, Research-Backed Products
The Federal University Dutse’s call for investment highlights the potential of Nigeria’s traditional medicine and herbal supplements sector to contribute to research, manufacturing, employment and healthcare development.
Yet the path from traditional knowledge to commercially viable healthcare products requires more than investment alone.
It demands scientific validation, effective regulation, consistent product quality, responsible manufacturing and cooperation between knowledge holders and research institutions.
Nigeria’s opportunity lies in combining the depth of its indigenous medical heritage with the rigour of modern science. If supported by credible research and sustained investment, the sector could create new economic opportunities while helping ensure that traditional remedies are evaluated responsibly and that public health remains the priority.



